Welcome to Freedom Buying Group

The largest buying group for Outdoor businesses in UK or ROI

Ward Robertson
Joint Managing Director
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STAG Buying Group Ltd
  • Trade discounts from top brands
  • Increase your margins and your profits
  • Buying power of over 480 independent businesses

Some of our Member's and Supplier's testimonials...

We have a great deal of pride in our brand and have worked hard to make our business successful. STAG gives us all the benefits of membership without sacrificing our autonomy.

Candy & Dawn , Wirral Sports

Right from day 1 when we opened 4 years ago the support from STAG has been invaluable. In particular, access to the brands, negotiating discounts, reducing admin plus of course the excellent trade show each November. I would strongly recommend any independent to join STAG.

Tim Guppy , Managing Director , Original Sports, Leigh-on-Sea

STAG are constantly looking for ways to give us the edge over the competition particularly from the large multiples, who have marketing budgets we just can't match.

Tom Phillips , Top Sportswear & Equipment

STAG has helped to open and supported numerous new customer relationships for Gelert which otherwise, we would not have had access to. This has yielded substantial new opportunities for our ever expanding business and has enabled us to trade effectively and efficiently with independent retailers who perhaps otherwise would have been inaccessible to us.

David Johnstone , National Accounts Manager , Gelert

STAG is a progressive and dynamic buying group that works very hard on behalf of its members and retailers. Freedom will bring the same dynamics to the outdoor market and will be a great success.

Adrian Gardiner , Sales Manager , Merrell UK