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COUNTER INTELLIGENCE FROM STAG

Good to Think: Better to Know

6th June 2008

The STAG Buying Group is leveraging its position as market leader in the industry sector by launching its own newssheet. Called Counter Intelligence with the descriptive strap line “Good to Think: Better To Know”. The information based newsletter, which is currently circulating amongst STAG’s membership, has been launched to help provide a more effective dialogue amongst members and suppliers who make up the STAG family.

Commenting on the launch of Counter Intelligence, Ward Robertson, STAG’S Managing Director, said: “As I mentioned in the introduction to our new bulletin, we are happy to welcome readers to the first issue of Counter Intelligence and we will be particularly interested in our members’ reaction because maintaining a dialogue is very important to us.”

Continuing, he stated: “This is an evidence based newssheet which we will be issuing regularly and which, as it develops, will offer more relevant, statistical information as well as market led opinion.”

He added: “News and information, I should stress, which affects our member’s world as well as perhaps the real world, too.” “Watch this space!”

One of the first stories concentrates on the STAG show; informing readers that it is now fully booked for exhibitors and with only limited space for STAG members at the hotel.

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STAG CONFIRMS POSITION AS MARKET LEADER WITH MORE MAJOR SIGNINGS.

23rd May 2008

The STAG Buying Group moved to strengthen its position as leader in the buying sector by signing up a clutch of major brands in both the sports and outdoor markets. The leading brands that have joined the Buying Group include MBT, Masai Barefoot Technology, RFE, who control Reebok Fitness and Gold’s Gym, Dalesman, one of the UK’s leading outdoor distributors, Glenway Trophies, itself a market leader, and Molten Sports.

Commenting on the signings, Ward Robertson, Managing Director of STAG said: “We are naturally delighted that such well known brands and leaders in their respective markets have become suppliers of our Buying Group”

Ward continued: “I believe it is fair to say that we at STAG and the suppliers that have joined us have a shared philosophy of planned and sustainable growth, maintaining the integrity of our brands and providing the consumer with the benefits competitive purchasing.”

“Few are immune from the prevailing winds of an economy that is now showing every sign of going off the boil”. He added. “The Buying Group concept stands up well in this tough trading environment when there is strength in numbers and where it is possible, to use the Old Wild West analogy, to draw the wagons into a protective circle.”

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20 years of success for STAG member

29th April 2008

Norton Sports and Camping, a STAG member since 2003, is celebrating 20 years in business.

The sports and outdoor retailer, based in Midsomer Norton is owned and run by John Sharp who is supported by his dedicated team who are committed to helping customers find just what they want.

"Our aim has always been to supply local people with what they are looking for without having to travel into Bristol or Bath and being able to access key brands through STAG certainly helps." said John.

The shop celebrates a love of sport and the outdoor life and has an impressive range of equipment, clothes and accessories.

"Our customers demand quality. Being a member of STAG gives us the opportunity to access that quality through major brands and take advantage of some very competitive discounts. Brands such as Gelert and Hi-Tec for the outdoor market and Puma, Mitre, Emsmorn and Umbro amongst others for the sports market are all popular choices for our customers".

"We see our association with STAG as very important. It accounts for at least 60% of our business and we'll always choose to source what we sell, through them." declared John. With the STAG portfolio of brands constantly growing, 130 at the last count, there's always plenty of choice.

John's team are so dedicated to giving their customers what they want that if they can't find exactly what they are looking for they promise to do their best to get it and quickly.

Ward Robertson MD of STAG said "It's that level of service that makes customers return and it's that level of service that helps give the Independent retailers the edge. We support retailers like Norton Sports and Camping by giving them access to a huge range of brands that their customers desire."

And it's dedication which has earned John and his team the enviable reputation they have built up over the past two decades. With retail becoming more and more competitive, you have to think that it will be those same qualities that will stand Norton Sports and Camping in good stead for the future.

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STAG member celebrates 40 years in business

22nd April 2008

STAG retailer and former Swindon Town footballer, Don Rogers, is celebrating 40 years of success off the pitch following his hugely successful career on it.

Don, a STAG member for nearly a decade, has had his sports shop, Don Rogers Sports, in the same road in Swindon since 1968. A year later Don achieved hero status amongst Swindon fans when he led the team to a 3-1 victory against Arsenal in the 1969 League Cup Final.

Rogers' shop, which offers a range of specialist footballing goods and services, has survived and prospered despite the growth of the larger corporate names that have moved into Swindon town centre.

He said: "We joined STAG nearly 10 years ago and it has been one of the best business decisions we have made. We get access to leading brands at unbeatable discounts."

“Being part of STAG means we can compete with the high street chains and offer our customers what they want and more. It allows us to focus on good service and that is our strength as customers come back year after year.”

Ward Robertson MD at STAG adds his praise "To be in business for 40 years is certainly an accomplishment in itself but Sports Retail can be tough and competition fierce, so you have to congratulate Don for this remarkable achievement."

A regular at the annual STAG Show, Don is looking forward to the new venue for this years show. Previously the show has been staged at Heythrop Park but the 08 show will be held for the first time at the brand new Cotswold Water Park 4 Pillars Hotel.

Don enthused: "The STAG Show in November is a must. I never miss it, there's always excellent business deals to be done during those two days. I'm really looking forward to this years show at the new venue and as it's just around the corner from me I could probably cycle there this year."

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The STAG Buying Show new venue for 2008

18th February 2008

This year’s STAG Buying Show will be held at a brand new venue. The buying show, with it’s enviable reputation as the place where business is done, will take place over the 23rd and 24th November at the Four Pillars Hotel – Cotswold Water Park. The new venue boasts an open plan exhibition space set over two floors and will offer exhibitors and members a rewarding setting to do business.

Ward Robertson, Managing Director says, “The Four Pillars Hotel is a contemporary, luxurious four star Cotswold Hotel with it’s setting amid lakes, rivers, woodland and open countryside”.

STAG extends complementary invitations to all STAG Buying Group members which includes two full days of business, a night’s free accommodation and meals… and of course the legendary STAG party!. Members should expect to book early this year to ensure their place.

STAG is the Sports Buying Show of the year and increasingly offers a range of leading exhibitors across their buying sectors; Sports, Outdoor, Shoe, Lifestyle and Leisure, and Promo-Wear.

“We’re delighted with the exhibition space and know that both exhibitors and members will see the benefits of our new venue. We’re committed to ensuring the best possible experience for all our guests over the two days and so is the Hotel”, says Ward Robertson.

Last year’s show was sold out months in advance. The STAG Buying Show will continue to be the place to do business.

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STAG Buying Group – New Members!

14th February 2008

Seven new members have joined STAG Buying Group in January.

Ward Robertson, Managing Director of STAG Buying Group says, “We’ve had an incredibly successful past twelve months set against the market trend. More and more Independent retailers are acknowledging the benefits of being part of STAG. Every new member adds to our strength and will benefit us all and we’re delighted to welcome them to the fastest growing buying group in the UK.”

The seven new members have retail outlets throughout the UK and represent a diverse range of retailers with Sport and Outdoor being the most prominent sectors. The businesses will benefit from membership of the UK’s largest Sports Buying Group with ongoing support and exclusive offers from the UK’s leading brands.

STAG Buying Group represents over 600 independent retail outlets that in combination have extraordinary buying power with over 170 leading brands committed to providing exceptional service to STAG members.

Ward Robertson says, “Yes, our collective buying power is attractive to retailers. Yes, more members increase our value to leading brands. And yes, we will continue to proactively support members in every aspect of their business . New members get instant access to everything we provide.”

STAG Buying Group is going from strength to strength and is looking forward to another exceptional year of business for members and brands, building on last year’s dramatic growth. Says Ward Robertson, “We are constantly looking for new ways to further help our members and 2008 will be no different.

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STAG release positive growth figures despite economic gloom

11th February 2008

The STAG Buying Group has today released figures that defy the current economic climate, defying the retail trend with a 20% increase in growth over the last 12 months. Managing Director, Ricky Chandler says, “These are challenging times in the retail industry right now, and we believe these results illustrate the importance of what we are offering our members. STAG is helping the Independent retailer not only survive the current climate but seize new opportunities and increase profits”.

The STAG Buying Group undertook extensive rebranding two years ago and matched their investment with ongoing commitment to members’ interests. Says Chandler “Our members are demanding, as they have a right to be. We make sure we exceed their expectations and add value to their businesses in a tight market”.

STAG attribute their impressive figures to the highest level of support for their 400 plus members. Certainly this bullish growth bucks the trend in a sector that has been under relentless pressure throughout the UK. Leading Brands represented by STAG have also seen their business increase with up to 80% of the 170 brands seeing a rise in turnover with STAG members.

The STAG Buying Group has shown a proactivity rarely seen in any sector with a host of new initiatives launched in 2007 to increase business for all members from the appointment of a Member Liaison Officer, the ongoing Direct Mailer with exclusive special offers and the Xmas Mailer initiative in the run up to the festive period.

Says Chandler, “It’s tough out there at the moment but we’re always looking at ways to further help our members. It’s a competitive market, and there’s always more to achieve but we’re proud to reveal our successes to date.

Expect to see even more initiatives from STAG over the coming months.

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STAG Buying Group at ISPO

7th February 2008

STAG Buying Group attended the ISPO Winter Show in Munich on 27th – 30th January in an ongoing effort to research the market for the best products and services for its members.

Managing Director, Ward Robertson says, “The ISPO Winter Show at the New Munich Trade Fair gave us a chance to research the latest trends, developments and innovations by the National and International Sporting Goods industry. As the largest Sports Buying Group in the UK, it’s our job to stay abreast of the latest developments as early as possible to ensure we continue to supply to our members’ every requirement.

STAG regularly attends ISPO events including the 2007 Summer and Winter Shows. Says Ward Robertson, “New developments including both innovation and fashion are increasingly important to our members. They need to be able to offer the most attractive propositions to their customers and the ISPO shows give us insight into International trends. Our members cannot afford to be behind the times, and we ensure we stay on top of the market”.

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An opportunity to buck the economic downturn – join a buying group!

30th January 2008

After fears of a poor Christmas for the high street, official data has revealed a worse than expected fall in retail sales in December, despite aggressive price cuts on the part of retailers. The Office for National Statistics stated that sales fell 0.4% in December confounding City forecasts for a 0.2% rise – the worst monthly figure since January 2007, and providing a gloomy forecast for 2008.

Experts are predicting that 2008 will be a difficult year in retail and consumer spending will continue to soften. Ian Kernohan, Economist at Royal London Asset Management said, “the UK economy is slowing rapidly” and Howard Archer at Global Insight has predicted "increasing concerns about the economic outlook are likely to further encourage consumers to tighten their belts".

One possibility for the independent retailer to buck the economic trend could be to join a buying group. STAG the sports, outdoor, lifestyle & leisure buying group’s Managing Director, Ward Robertson believes “ More than ever joining a buying group is the most important decision an independent retailer can make in these uncertain times. Gloomy forecasts for the retail sector are that – forecasts and now is the time for retailers to make the right decisions to protect their business interests in the months ahead”.

By being part of the STAG Buying Group, its members can enjoy a host of benefits including access to 170 leading suppliers with the buying power that over 600 retail outlets represented. Says Ward Robertson, “It is very difficult for an independent retailer to compete with big chains on their own. STAG gives members a genuine advantage in the market, without sacrificing their autonomy”.

He continues, “Retailers get bulk buying discounts, reduced administration and therefore reduced costs, and Suppliers get greater market share, reduced operational costs and everyone gets greater profits. It’s a win, win, win and we don’t believe there’s any independent retailer who can afford to miss out on the advantages we offer”.

STAG provides improved profitability from the first day of membership – better discounts, greater buying access, reduced operational costs, free brand and business promotions, improved sales to key targets and much greater profile leading to increased market share. Says Ward Robertson, “When you join STAG you enjoy all this and more, and importantly keep total control of what you do, and protection for your independence”.

Over 400 independent retailers with over 600 retail outlets, and over 170 leading brands already agree, with more joining every week. Joining STAG Buying Group, really could be the most important and advantageous decision you make, this year.

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Webster World Champion 2008

15th January 2008

STAG supplier Winmau are making the news again. This time it was the very exciting finnish to the World Championship that had TV audiences gripped. Winmau’s Mark Webster took his first World Championship in superb style on Sunday night and earned £85,000 for the privilege. He won his world title with a 7-5 victory over the very talented and dogged Aussie Simon Whitlock.

Left-hander Webster hammered the doubles of the Winmau Blade III from start to finish and held his nerve despite a few flutters to complete a dream week. Webster, a qualifier last year, put out defending champion and England captain Martin Adams in another fantastic semi final match.

Whitlock was biting at Webster’s heels from the off, with superb heavy scoring but ultimately, he paid the price for a slow start. Webster stormed into a 3-0 lead and always had his nose in front.

Winmau’s Welsh World Champion pledged to stay with the BDO so he can carry on playing for his beloved Wales.

Mark said: “This week has been absolutely unbelievable, I have experienced so many highs and lows it’s hard to put it into words. I’ve had a brilliant tournament this year at Lakeside and enjoyed myself thoroughly”

And even before Sunday night’s triumph he was looking forward to returning in 2009. He added: “Winmau had a special set of darts made for me the week before the tournament and they felt so good that I took them into the Lakeside un-tested in any event, from the first throw they fitted like a glove and gave me great confidence, I just can’t wait for next year now”.

As Darts hottest property Mark faces a high profile year and a full tournament calendar and hopefully you’ll join us in wishing Mark the very best for a superb 2008 and our congratulations in being a worthy World Champion.

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Dennis “The Menace” Range Launch from Winmau

17th December 2007

STAG supplier Winmau launch the Dennis “The Menace” Priestley Double World Champion darts and flights range that will be the hottest darts products for 2008.

Dennis spent several months testing and tweaking these barrel designs so that they were exact replicas of his very own darts, and he made sure that they were up to his very own high standards.

Dennis said “I’m glad we took the extra time and effort in making this range of darts, and they are now just how I like them! The Winmau Development team were superb and very patient with me as I am a perfectionist when it comes to my darts, and these more than make the grade. I hope that you enjoy them as much as I do”.

You can see Dennis performing at the up and coming 2008 PDC World Championships from 17th December to 1st January where he will be throwing his latest Menace barrels in 15 grams.

Details will be sent to every STAG member shortly and if you have any further questions please do not hesitate to contact the Winmau Sales Team on salesteam@winmau.com or by phone on 01656 767042.

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Exclusive special offers for December available online

10th December 2007

STAG members can still take advantage this months special offers. To view all the exclusive deals simply click the 'exclusive special offers' link at the top of the page.

For those who missed Gaiam at the recent STAG Show, they'll now have a second chance to take advantage of their special offers.

And Yonex have returned again this month with some more excellent deals across their product range.

Members can also take advantage of some fantastic offers with swim wear leading brand, Speedo. These and many other great deals are available now.

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STAG member’s marathon commitment

8th December 2007

Dougie Tobutt of Tobutt Sports (www.runningandfitness.co.uk) is a regular attendee at the STAG Buying Show… but not this year. This year, Dougie flew to Macau, China to prepare for his 107th Marathon. STAG Managing Director Ward Robertson said, “We’ll miss Dougie at the Show but he goes to China with our full support and encouragement – you can’t help but respect commitment like this. We think he’s incredible”.

Commitment is exactly what Dougie Tobutt is about. Dougie said, “I’ve only ever missed one other STAG Buying Show… and that was because I had a marathon to run. I’ll be thinking of everyone and looking forward to hearing all about it when I’m back“.

Dougie is formerly a professional sportsman who’s shown dedication throughout his life in his sport, business and associations to achieve real success. Said Dougie, “I was told over 20 years ago to stop running but this will be my 107th marathon since then. I’ve run in 37 countries, over 6 continents and I’m aiming to run a marathon in Antarctica to complete the “continental set” in 2009. It just goes to show, that if you keep doing what you’re good at, you just get better at what you do!”

Ward said, “What Dougie says is right. We’re proud of Dougie’s commitment to STAG over the years. We see it as an important indicator that we’re doing what we should be doing for our members”.

When asked about the next STAG Show Dougie had this to say, “Of course I’ll be at the next STAG Buying Show. Let’s face it, only wild marathon runners could keep me away, STAG always put on a fantastic show – it’s a great weekend of business and getting the inside track with other retailers. You could say, I like the inside track!”

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STAG launches new member service today

7th December 2007

STAG’s commitment to members has always been unprecedented… and today it just got even better. STAG has created a new company role entitled Members Co-ordinator to further even closer relationships with STAG Buying Group members.

The role has been designed to create closer links with members promoting new initiatives internally and externally with a critical responsibility to provide increased feedback to STAG on member’s requirements and expectations.

Managing Director Ricky Chandler said “We want to get feedback from our members and have provided a dedicated resource to facilitate this. We need to know where we’re doing well and more importantly where we could be doing better. This way, we can constantly evolve our service in keeping with member’s real wants and desires”.

As you’d expect from STAG the role has been carefully considered and an important internal appointment has been made with Maureen Gilchrist rising to take on the challenge. Members will know Maureen as Mo, and welcome her appointment after 2 years in Credit Control for the Buying Group. Maureen brings an unrivalled understanding of both STAG and it’s members to the role.

Ricky Chandler continues, “Mo knows and understands our members not just from personal contact but also with a keen eye on finance which is critical to our independent retailers.This isn’t a woolly appointment. It’s a role that we highly value and as with any new initiative it is critical that we choose the best possible hands to further its potential”.

With over 400 members and 600 outlets, the appointment is integral to the ongoing development of STAG and builds on the back of a number of very successful member initiatives including the exclusive Special Offers Site and the free Xmas Mailer. Maureen can be contacted at maureeng@stagbuyinggroup.com

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WINMAU Wins Big

7th December 2007

There’s nothing like sharing good news between STAG members and suppliers and showing our support for their success. And what success – Winmau Dartboard Co held the televised Winmau World Masters at Bridlington which made gripping television and amassed outstanding viewing figures on the BBC. No wonder with a 9-Dart 501 checkout from John Boy Walton, and an unseeded 2007 Men’s Master in Scotland’s Robert Thornton gain automatic entry to the 2008 Lakeside World Professional!

The event was action packed with two maximum checkouts from John Walton and Darryl Fitton and a singe dart average of 31+ for the Men’s televised stage matches. For Thornton not only was it his first ever victory in a World Major and the biggest cheque of his career - £25,000, but he is now drawn to play Walton in the first round of the prestigious 2008 Lakeside World Professional Championship in January.

BBC1 viewing figures averaged 1.2 million, peaking at 1.6 million (12.8% share of the available audience on the Saturday). BBC2 on the Sunday saw an audience peak of 1.9 million for the final between Scotland’s Thornton and England’s Fitton. Incredibly the last time Thornton played at Lakeside he was beaten 5-0 by Fitton in the quarter final.

STAG is delighted to congratulate Winmau on such high profile sponsorship of this enormously successful event and wishes every success for the winners as they take on the next challenge.

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Surprise winners win WINMAU competition

6th December 2007

One of the many fun opportunities at this year’s STAG Buying Show was a six dart challenge sponsored by Winmau Dartboard Company. Members and suppliers alike lined up to give it their best shot aiming for the highest score from six darts and there was much hilarity as players of all abilities enjoyed the challenge. Even more hilarity when the winners were discovered to be none other than STAG Managing Director, Ricky Chandler’s own family Rachel and Joe Chandler!

Ricky said, “We knew it looked bad… even Fiona Bluck from Winmau asked me if we spend all our time practicing as a family but to be honest, as far as I know, we’ve only ever had the odd throw in the local pub”. Fiona from Winmau said, “We couldn’t help but wind up Ricky a bit but you can’t cheat on darts – the points are the points, and Rachel and Joe were the outright winners scoring 144 and 141 respectively”.

Rachel and Joe were delighted with their prizes - first prize, a bottle of Moet & Chandon Champagne; and second prize, a Winmau Blade III and set of darts.

Ricky said, “we won’t be giving up our day jobs, but I might need to start keeping a closer eye on the family”. It looks like there are hidden talents indeed in the Chandler family, but you can be sure Ricky will be keeping his eye on the main prize… which will always be focused on the success of STAG for members and suppliers alike.

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STAG Outdoor gains higher profile at Buying Show

6th December 2007

The STAG Buying Show is a highlight in the Outdoor event calendar, and 2007’s Buying Show was a huge success for the Outdoor sector. The UK’s largest sports Buying Show included 23 leading Outdoor Brands comprising a quarter of all brands present and illustrating STAG’s ongoing commitment to Outdoor members.

Held at Heythrop Park Hotel, Golf and Country Club, Oxfordshire on 18th and19th November 2007, this was the largest Buying Show so far.

Managing Director Ward Robertson said, “It outperformed even our expectations and we knew it was going to be bigger than ever. It makes a difference to include luminaries in the Outdoor sector including Merrell, Jack Wolfskin, Timberland and Cool Brands… to name a few”.

STAG is focused on offering the best brands at the best prices to independent retailers specialising in the Outdoors. “Success is a two way street at the Show” said Ward. “Brands are successful because they bring the right offers to retailers and retailers come back because they get the right offers.”

The STAG Buying Show brings together over 85 leading brands from the Sports, Outdoor, Shoe, Lifestyle and Leisure Sectors along with independent retailers from around the UK. Brands in 2007 included: Merrell, Aerobed, Hilly Clothing, Jack Wolfskin, Hi Tec, Outdoor Scene, Samsonite and Timberland. As the buying opportunity of the year, retailers and suppliers take the opportunity to do real business throughout the two days. Hilary Mills of Summitreks enthused about the STAG show and was very pleased to see an increased presence of leading outdoor brands. Hilary revealed, “You see things at the STAG show you may not have previously ordered”.

Adrian Gardiner of Merrell said, “This is our first time at the show and it won’t be our last. We’ve done very good business over the last two days”. Countless suppliers would agree. “Just about everyone who has visited the stand has bought. I would say we have had a 98% success rate”, said Paul Hendry of Trion:Z of his first STAG Buying Show.

It seems STAG has unlocked the key to success not just with the largest sports Buying Show in the UK, but increasingly across the Outdoor sector as well.

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Unprecedented success at STAG Buying Show

5th December 2007

The 2007 STAG Buying Show has proven to be yet another unprecedented success. Held at Heythrop Park Hotel, Golf and Country Club, Oxfordshire on 18th and19th November 2007, it was the largest Buying Show so far.

Managing Director Ward Robertson said, “The Buying Show was sold out eight months before the event and we had to ask for more space for our suppliers. We knew it was going to be big and going by the reactions of our retail members it was a huge success”.

The STAG Buying Show brings together over 85 leading brands from the Sports, Outdoor, Shoe, Lifestyle and Leisure Sectors along with independent retailers from around the UK. It is the buying opportunity of the year, with retailers and suppliers taking the opportunity to do real business throughout the two days.

“It’s the perfect place to book orders”, said STAG member Derek Barnard of Barnard Sports. Beth Kidby of A3 Sports, who has seen turnover treble since joining the buying group remarked that the show was “very professionally run”.

Tom Kavanagh of Puma said “STAG retailers always put their money where their mouth is. When they come to the show, they place orders. This is why we make it our business to be at the STAG show every time”. Edward van Wezel, General Manager at Hi-Tec Sports declared “We wrote business for 2,500 pairs of football boots alone, coming to the STAG Show is definitely worth it.”

And the figures certainly stack up for Maria Aries of Sunwise Sunglasses “The number of visitors who came to our stand increased by 44%. This has brought in 25% more sales orders than last year.”

Peter Cowdrey of GAIAM said, “We have not only converted business but made really good leads for the future. We’re impressed by how highly organised the STAG Show is”. His colleague Steve Martin would agree, “The STAG Show has given us fantastic exposure to some excellent retailers. We will definitely look to come back next year”.

STAG’s Buying Show has been the trade event of the year. Ward Robertson said, “STAG’s goal is to keep delivering to members and our members are demanding more. Given the success of each buying show we have to consistently review and ensure each one exceeds expectations for both supplier and STAG member.”

Countless exhibitors would agree. “Just about everyone who has visited the stand has bought. I would say we have had a 98% success rate”, said Paul Hendry of Trion:Z of his first STAG Buying Show.

David Brint of Footie Chick is a regular exhibitor and said, “This is the best STAG Show. We have taken repeat orders and opened new accounts. By the start of the second day, we had exceeded targets for the complete show! We’re looking forward to the next show.”

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STAG Buying Group team up with SGB in media partnership

4th December 2007

STAG and SGB have renewed their working partnership. This means the title can now act as a means of delivery for information to STAG members – while of course maintaining its editorial independence.

Ward Robertson, Managing Director of STAG, said: “STAG has taken the decision to include SGB in our media partnership for the trade as we feel that it is a better balance for ourselves to communicate clearly with the established trade publications which all of our customer base reads at some point. We’re very pleased about it; we think SGB as a magazine is developing with a clearer focus and a real willingness to offer the readership a balanced and well thought-out viewpoint on what is actually happening in the trade.”

SGB Editor Jon Bruford said of the partnership: "This is a fantastic opportunity for us to work alongside a forward thinking buying group like STAG with SGB as a forward thinking title. It looks like a match made in heaven, and we should complement each other superbly."

Paul Ryder, SGB - Sports and Outdoor publisher, concluded: “We are very pleased to be working with STAG once again which is a further endorsement of the positive changes that are taking place here at SGB.”

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December special offers online NOW!

3rd December 2007

STAG members can take advantage of this months special offers from today. To view all the exclusive deals simply click the 'exclusive special offers' link at the top of the page.

For those who missed Gaiam at the recent STAG Show, they'll now have a second chance to take advantage of their special offers.

And Yonex have returned again this month with some more excellent deals across their product range.

Members can also take advantage of some fantastic offers with swim wear leading brand, Speedo. These and many other great deals are available now.

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Congratulations!

27th November 2007

Congratulations from Ward, Ricky and all at STAG go to members Julia Glueck and Dave Baker from Terrasports who are expecting their first baby in May and also to Simon and Lisa Novelle from Surrey Sports who are also expecting their first baby in January. Our best wishes also go to Colin and Joan Gundy from CoJo's who have retired after many years in Sports retail. We wish them well.

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STAG continues growth in printwear and promotion market

26th November 2007

Building on the outstanding success of the Sport, Outdoor, Shoe and Equestrian markets, STAG continues to increase it’s exposure in the emerging and significant Printwear and Promotion market in the UK.

Ward Robertson, Managing Director of STAG said, “As the largest sports buying group in the UK, we’re committed to excellence for brands and members alike. The Printwear and Promotion Market increasingly is demanding the same high quality supply as our independent retailers. This is an exciting next step”.

“Companies are increasingly seeing the benefits in providing high quality, branded work wear for staff. High quality is quickly becoming recognised as real value for money not just for longevity of work wear but also in terms of consumer perception and staff morale”, continues Robertson.

“Through STAG, Printwear and Promotion retailers will now be able to buy into our strength and access leading brands and cutting edge design at the right price points”, added Robertson.

Carole Lerway, Director of Initially Yours in Bristol agrees, “We joined STAG for a number of reasons but critically to continue to provide consistent and reliable supply of high quality stock to our customers at competitive prices. We’re looking forward to offering a wider range to customers including some of the top labels across the board, all beautifully branded to their specifications by our expert teams”.

STAG have recently formed a media partnership with Printwear Today to assist their growth into this marketplace.

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Staggering increase in turnover by STAG supplier

23rd November 2007

STAG shoe supplier Gardiner Bros has seen a staggering increase in turnover in three years, nearly quadrupling sales to STAG members.

Established over 130 years ago, Gardiner Bros is a stalwart in the shoe industry. Based in Gloucester, Gardiner Bros distribute their own label footwear along with brands such as Puma and Hi-Tec. Gardiner Bros has been a STAG supplier since STAG launched 20 years ago, and have steadily broadened their remit to include sports and outdoor footwear as well as their heritage lines of boots and shoes.

James Gardiner said, “Our turnover to STAG members has increased by a multiple of 3.65 since 2004 which is an impressive figure by any accounting”.

Ward Robertson of STAG agrees, “We’ve been working a long time with Gardiner Bros and we know them as a hugely respected giant in the industry. To see their success in partnership with ours is exactly what we hope to deliver to every brand and every member”.

STAG is the UK’s largest Sports Buying Group with a range of specialist buying markets including Sport, Outdoor, Shoe, Equestrian and the recently added, Printwear and Promotions. Its success has seen member numbers rise to over 400 encompassing more than 600 independent retail outlets throughout the UK.

STAG’s success is in delivering to leading brands, the immense buying power of their collective membership of retailers. Said Ward Robertson, “our members see exclusive offers and a variety of special discounts, particularly at our Buying Shows which are built on the back of our close relationships with our supply brands. This isn’t our only success story… but you have to admit, it’s a good one”.

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STAG retailer numbers continue to rise

20th November 2007

STAG Buying Group has seen another surge in interest from independent retailers and is delighted to announce the addition of nine new members from throughout the UK representing core sectors including Sport, Outdoor and STAG’s newest sector – Printwear and Promotions.

Managing Director Ward Robertson said, “We are delighted to attract such a diverse range of new members to STAG. This kind of growth gives everyone an advantage through increased buying power and profile as much as by the contribution of some new voices in our community.”

STAG Buying Group has gone from strength to strength to become the largest Sports Buying Group in the UK with over 600 independent retail outlets who in combination have extraordinary buying power with over 130 leading brands.

STAG’s commitment to developing its range of offerings sees a host of initiatives for member retailers across all sectors. Managing Director Ward Robertson said, “it’s not just the buying power that encourages membership, although we are very pleased with our achievements in that area on behalf of members. Our new members get instant access to everything we provide from market advice and free advertising, to credit control help and more effective financial solutions.”

Candy and Dawn both at Wirral Sports in Liverpool - one of the longest established sports shops in the UK agreed, “We have a great deal of pride in our brand and have worked hard to make our business successful. STAG gives us all the benefits of membership without sacrificing our autonomy”.

Tim Beacon at Match Point Sports in Surrey would concur. He said “Joining STAG just made good sense - better business, better range, better access to leading brands and real support across the whole business”.

The Nine New Members are:

Wirral Sports, Match-Point Sports, Camping and Kite Centre, Blandford Sports, Satellite Sports, Outdoor Life, Bike and Run, Initially Yours and Rugby Heaven.

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Leading brands set to attract record turnout at STAG Buying Show this weekend!

16th November 2007

“This year’s STAG Buying Show will be the biggest and best to date,” says STAG MD Ward Robertson.

STAG’s annual Buying Show is always a sold out affair. Hundreds of retailers enjoy two days of hospitality and the opportunity to broker some of their best buying deals all year with a superb selection of the best sports and outdoor brands gathered together in one location. This year’s STAG Buying Show is set to surpass all previous expectations and takes place at Heythrop Park Hotel, Golf and Country Club, Oxfordshire this weekend.

Ward Robertson said, “This year’s show was a sell out as far back as April, in fact we had to go back to the Hotel for additional space to meet the demand from sports, outdoor and shoe suppliers. We’re expecting a 20% increase on retailer attendance from last year and the Hotel is going to be awash with deals that won’t be available anywhere else”.

This year sees an increase in Outdoor, Sports and Shoe heavyweight brands attending – with new and returning names such as Merrell, Columbia, Timberland, Puma, Asics, Canterbury, Rieker and KangaRoos to name a few. “We’re excited to welcome new and familiar brands to the show and see the increased interest from some of the major brands as confirmation that we’re delivering on our promises for all parties”, said Ward.

The STAG Buying Show itself is entirely self-funding and at no cost to retailers who enjoy lavish accommodation, meals and entertainment along with the best opportunity to snap up previously unbrokered offers. Said George Burnett of Thistle Sports in Aberdeen, “I look forward to the STAG Buying Show. It’s great to get out of the shop and focus on what’s happening at the show - find new products, new suppliers and be with like minded independent sports people”.

Although fully booked for this year’s STAG Buying Show, positive indicators suggest that there’s going to be even more on offer in the near future. Said Ricky Chandler, “We’re looking into new and improved buying show formats, with a focus on meeting seasonal demand. Our suppliers are more than happy with what we’ve been able to achieve for them and we all appreciate there’s only so much time you can take away from their business in one go.”

STAG will do everything in its power to ensure the future survival and enhanced profitability of its members and will ensure that their suppliers grow evermore close to the Independent marketplace.

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STAG Sign Up More Brands

15 November 2007

STAG, the UK’s largest Sports Buying Group has signed up an additional five prestigious names to their existing portfolio of leading brands for independent retailer members. ESPRIT, TrionZ, Rohnisch, Coolbrands and Alpina Scotland have all joined with STAG and are leaders in their fields of Outdoor and Sporting provision.

“Part of our success has been able to offer the diversity our members require”, said Ward Robertson, Managing Director of STAG. He continued, “Our commitment to members is to continue to identify and recruit new leading brands enhancing their ability to deliver what their customers want”.

ESPRIT, one of the world’s largest global brands, will offer STAG members one of the most sought after and fashionable women’s sports collections on the market. And that’s not all, the Swedish specialist in women’s only fitness and hold apparel, Rohnisch, who have just been voted ‘best sportswear supplier in Sweden’ have also become a STAG supplier.

TrionZ, one of the fastest growing companies in the sports and golf sectors, manufacture ionic/magnetic products for people with active lifestyles. TrionZ took the US market by storm in 2006 and quickly became the therapy product on the professional golf tours.

Cool Brands is a leader in the camping and leisure accessories for specialist Outdoor trades with such well known brands as HiGear, Kidcool, Canyon Cycling and Serious. Cool Brands is committed to providing top quality products with the latest designs and specifications at the keenest prices.

Alpina Scotland is the UK number 1 for Sledges from top manufacturers with a specialist range of plastic and timber snow sledges for all age ranges including baby. Alpina Scotland combines the latest engineering and technologies in high quality plastic, traditional wooden and steerable sledges.

These five new brands add to the already impressive list STAG hold. Said Debra Beckwith from Rohnisch “Working with STAG is an opportunity too great to ignore. They’re innovative and focused - as we are, and the association gives Rohnisch even stronger market presence throughout the UK”.

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Media partnership benefits garment decorators

5th November 2007

STAG is pleased to confirm an agreement with Printwear Today to become one of its media partners. STAG, renowned buying group within the footwear, sports, outdoor, equestrian and leisure wear sectors has been receiving a growing number of applications for membership from garment decorators, and no wonder, since it affords vast benefits such as pre-agreed discount terms from 130 + major sports and outdoor brands, insurance, shop fitting epos systems, marketing advice, web site design, credit/debit card merchant rates, couriers as well as the purchasing power afforded by a major buyer. Of the 415 members and 130 suppliers, UK Leisurewear is also a long established supplier to STAG, highlighting the benefits that membership to this group can bring to the garment decorating industry. Suppliers such as Puma, Kooga, Canterbury, Umbro, Columbia and Timberland are also key suppliers to the STAG Group.

Commenting, Nick Carpenter, publisher, Printwear Today said, “We are delighted to be selected as a media partner to such an established and rapidly expanding buying group, particularly since we believe that STAG can help not only the smaller garment decorator but also the major decorators across the UK.”

“Partnering with STAG will also enable our readers to gain a first hand insight into the two buying trade shows that the group holds, membership will provide them with contacts to many of the brands within the sports and outdoor sectors that they would not otherwise be able to gain access to.”

Ward Roberston, MD of STAG said, “It is vital for the sectors we operate in to have vibrant and informative trade publications that feature well researched and informative articles that actually help the reader to improve business, I am pleased Printwear Today has the journalistic integrity to treat its readers with respect and provide a stimulating monthly viewpoint we can actually learn from.”

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Unprecedented sell out at STAG Buying Show

26th October 2007

This year’s STAG Buying Show is gearing up to be an unprecedented success achieving sell out status eight months ahead of the event which will take place at Heythrop Park Hotel, Golf and Country Club, Oxfordshire on 18th and19th November this year.

“This is by far the biggest and most exciting Buying Show we’ve had“, said Ward Robertson, MD of STAG. “The response from leading brands desperate to come was so great, we had to go back to the Hotel for additional space! We’ve completely redesigned the layout of the event so that retailers will be able to navigate easily and brands will be able to see more retailers. Most brands exhibiting offer special show deals and discounts on immediate and future orders so it really is THE buying show of the year."

The STAG Buying Group is the UK’s largest membership Sports Buying Group representing over 400 independent retailers with over 600 retail outlets. STAG’s roots are in Sports and recent years have seen their success grow to include a number of sub brands including Outdoor, Shoe, Equestrian and more recently Print & Promo (Promowear).

“The STAG Buying Show has grown from strength to strength with 220 retailers expected this year, an increase of over 20% on last year’s attendance“, said Ward Robertson. “The Show’s origins are in Sports and it is the largest Sports Buying Show in the UK. Because it’s exclusive to our members, brands have a focused opportunity to promote their products directly to the retailers that matter".

This year the STAG Buying Show will showcase over 80 brands across three main exhibition areas for the two days. More “Outdoor” heavyweights will be exhibiting including: Merrell, Columbia and Timberland. “Sports” beacons this year will include Puma, Asics and Canterbury along with “Shoe” giants; Rieker and KangaRoos.

Along with the larger layout and new major Brands, Ward said, “This year, brands are pulling out all the stops for our retailers”. It is strongly rumoured Canterbury will be showcasing their sportswear with live entertainment shows. “Our members are a vital element of the UK’s retail landscape and our goal is to give brands the opportunity to do more for our members, in every way that counts. We’re looking forward to exciting future developments for our brands and retailers alike.”

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STAG Buying Group adds more value – online.

23rd October 2007

The innovative online 'Special Offers' from STAG continues to go from strength to strength. Launched in August and using up to the minute technology, the site has been created to help retailers increase their profits.

The offers are exclusive to STAG members and are renewed on a regular basis, ensuring the greatest opportunity for independent retailers to quickly take advantage of brand’s offers.

Ward Robertson, MD said, “This gives independent retailers an effective range of offers every month, thanks to our close relationships with dozens of leading brands. We constantly seek to find ways to increase our members’ profits and give them the competitive advantage and our supplier brands are 100% behind us in giving members more.”

STAG members have immediate access to offers as they come online, allowing for quick turnaround of product for retailers and brand suppliers alike. “Everybody wins”, said Mike Tansley, Sales Manager of Speedo “we have a controllable forum to make substantive offers where we know they’ll be snapped up, and STAG’s retailers get access to offers we wouldn’t necessarily otherwise be in a position to make. We welcome STAG’s innovative approach and look forward to new initiatives from this dynamic buying group.”

STAG members can access the site by going to www.stagbuyinggroup.com and clicking through the ‘exclusive special offers’ link at the top of the page.

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STAG Buying Group gives retailers an early Xmas Present

19th October 2007

STAG has given their member’s an early Xmas present to give them the competitive edge for one of the most competitive retail seasons of the year. STAG has provided them with an Xmas mailer of leading brand discounts and offers – at no cost to them!

MD Ward Robertson said, “We have ongoing commitment to our independent retailers to ensure they are best positioned to take full advantage of the Xmas retail period. Our connections with leading sports brands ensures our members have the highest profile and most tempting offers in the market and are given new ways of marketing their business. Our suppliers will also enjoy an added opportunity for profile and product placement”.

The STAG Xmas Mailer has been sent out to over 150 participating retailers throughout October with high visibility offers giving retailers the potential to increase profits over the critical lead up to the festive season.

Independent retailer Tom Phillips, Top Sportswear & Equipment, Swansea said, “This is exactly the kind of support that we’ve come to rely on from STAG. They are constantly looking for ways to give us the edge over the competition particularly from the large multiples, who have marketing budgets we just can’t match”.

Tom Kavanagh, Sales Manager of leading brand Puma said, “STAG are a dynamic buying group that are keen to stay on top of a highly competitive market. We welcome initiatives such as this to improve our profile and further our brand to independent retailers throughout the UK”.

Ward Robertson finishes, “We have to be more than the link between retailers and brands, we have to actively and proactively develop new initiatives to ensure our commitment to both parties is met and wherever possible exceeded. By working with our leading brand partners, we are able to offer members so much more”.

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STAG Buying Group takes it to the next level

17th October 2007

STAG has appointed a PR agency to cement their already very effective communications strategy and maximise their profile throughout the UK. The buying group STAG has appointed their current marketing agency, Juice Creative to provide consolidated PR expertise.

The creative agency has been charged with expanding the profile of STAG within its core retail sectors of Sport, Outdoor, Shoe and Equestrian.

Juice Creative have been working with STAG for three years developing it's branding and marketing and have been instrumental in the development of the buying groups innovative 'Special Offers' on-line, launched exclusively to it's members this year.

With the continuing growth of the buying group, representing over 400 retailers and over 130 top brands, it was decided that a cohesive marketing and PR strategy would be the best route to take the company forward.

Ricky Chandler, MD said "Juice Creative understands how STAG works, how our markets operate and has consistently delivered highly effective results for us. This appointment is a logical one and one we believe will continue to strengthen our brand."

The news of the appointment quickly follows the announcement that STAG intends to further increase it's portfolio by moving into Print and Promotions. STAG will also be doubling their Trade Shows for 2008 by adding a Summer Show exclusive to its members in July.

"We have enjoyed an excellent relationship with STAG since we first started working with them and are looking forward to strengthening it further' said Michael Davidson, Director of Juice Creative. "The PR will map into the overall business objectives of STAG and raise awareness of the exciting developments planned for the future with the brand."

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OTS – huge success for STAG

14 October 2007

This year’s Outdoor Trade Show marked another huge success for the STAG Buying Group. STAG exhibited for the first time, and as the recently appointed Official Buying Group for the Outdoor Trade Show at Stoneleigh Park, 3-5th October.

STAG, who’s origins lie in the Sports retail sector. “Outdoor retail was a natural crossover”, said Ward Robertson, “giving us a broader platform to ensure all our members’ interests are comprehensively met through our brands”. STAG has grown to represent over 400 independent retailers throughout the UK. Ward said, “We see our role to encourage brands commitment for independent retailers by creating a partnership that exceeds expectations”.

The Outdoor Trade Show saw STAG convert a number of new suppliers and up to 21 additional independent retailers. “It was superb to see the interest in our members from key suppliers and as always, very gratifying to see the interest from additional independent retailers”, said Ward Robertson. “Our work is clearly not yet done, but the ongoing interest and additional commitment from both sides of the buying fence shows us we’re definitely on the right track”.

STAG is quickly earning an enviable reputation across retail sectors, including Sport, Outdoors, Shoe and Equestrian. Said Ward , “the bottom line is that the buying power of our members secures commitment from brand suppliers that otherwise just couldn’t be there. Our job is to innovate, communicate and support to ensure that both suppliers and retailers are given every opportunity for competitive advantage. Whatever it takes, we’ll do it – we’re in this for the long term and that’s why a partnership such as this one with the Outdoor Trade Show is so important”.

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STAG and Saucony team up to launch exclusive new children’s range of running shoes

10 august 2007

STAG and Saucony team up to launch exclusive new children’s range STAG members can now buy into the stunning new range of children’s technical running shoes with an exclusive offer from Saucony.
The spring/summer 08 children’s range is being launched for the first time by Saucony, which has identified a major demand in this sector. The range offers many technical features, along with eye-catching shelf appeal, and is available to STAG members with an enhanced margin offer.
Says Saucony’s Richard Outterside: “We have high expectations of our S/S08 range and see STAG as a perfect partner to launch our first range of technical children’s running shoes.”

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STAG exclusive offers online special deals, bulk buying and promotional offers to help independents increase profit margins with all new online information system

10 august 2007

This month STAG launches its online special offers. The simple and easy to navigate site will be exclusive to STAG members and provides access to bulk buying prices and a superb range of special offers from world-leading brands.
STAG members will benefit from: ■ All special offers are exclusive to STAG members ■ Ease of ordering direct with the brands ■ SMS alerts to special offers ■ Immediate access to special deals & bulk buying prices ■ Ability to view special offers 24/7
STAG members can access the site by going to www.stagbuyinggroup.com and clicking through the ‘exclusive special offers’ link at the top of the page. The preview site is now available to view; a full launch is planned for September/October 2007

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STAG forms agreement with IFRA

10 august 2007

Following recent discussions between STAG and the Independent Footwear Retail Association, STAG is delighted to announce a partnership whereby it will promote and recommend IFRA to its independent shoe trade buying group members (current and new). Both STAG and IFRA will work together to strengthen the independent footwear retail trade and membership of STAG will be offered to all IFRA members, subject to them agreeing to the standard buying group membership criteria.

This agreement is targeted at the independent footwear retail sector. These businesses may already be members of STAG, IFRA or both. However, STAG has agreements in place with 130 sports, outdoor and shoe trade suppliers combined. All suppliers offer STAG’s 400-plus retail businesses better margins as a result of STAG membership. Commenting on the new partnership with IFRA, Ward Robertson, managing director of the STAG Buying Group, said: “I am very pleased to have STAG partner IFRA. Both organisations offer the UK shoe trade something completely different, by working together we can help to strengthen them, which is one of our mutual core objectives.”

To find out the latest news from IFRA, visit www.shoeshop.org.uk

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New supplier, Aerobed joins STAG Outdoor Buying Group

10 august 2007

Aerobed has joined STAG as a new supplier effective immediately. Aerobed offer superb Inflatable beds in single, double and king sizes. There are many copycat products on the market but only one Aerobed.
The product quality, ease of use and sheer fitness for purpose as well as excellent profit margins for STAG members set Aerobed apart.

When we saw this company at the outdoor show in Germany we knew immediately it was right for the STAG members and we said as much to the Aerobed people on the stand.

There are certain things in life you dont scrimp on or buy cheaply as possible, parachutes immediately spring to mind, climbing rope is another and of course a good nights sleep is worth a little more and that is why Aerobed is such a superb product.

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STAG becomes official buying group of the Outdoor Trade Show

27 july 2007

OTS EMBRACES STAG BUYING GROUP

Following recent discussions between the founders of the Outdoor Trade Show (OTS) and the STAG Outdoor Buying Group, OTS organisers are pleased to announce a partnership whereby STAG will promote and recommend OTS through its communication channels with its membership of over 400 retailers.

Taking place at Stoneleigh Park, Warwickshire (3rd – 5th October), OTS is the UK’s premier show for the outdoor trade with over 60 suppliers showcasing their new product ranges for 2008. Now entering its second year, OTS has expanded by over 50% to accommodate the increased demand from the trade for quality exhibition space.

Aimed at attracting independent retailers as well as buyers from leading multiples, OTS has lots to interest anyone involved in the outdoor sports retail trade. Exhibitors will be presenting a huge variety of new products for Spring / Summer ’08, providing an ideal opportunity to make important ranging decisions at the one venue.

Commenting on the new partnership with OTS, Ward Robertson, MD of STAG Outdoor Buying Group said, “We are delighted to announce that STAG has become the Official Buying Group to the OTS trade show. We will recommend attendance at the OTS show to all of our 400+ members. This show is the largest outdoor show in the UK and is very well organised with many leading brands represented”.

Talking about the latest endorsement by STAG, OTS organiser, Alasdair Scobbie said, “We have developed a reciprocal relationship with STAG where in return for a presence at the show, news about OTS will be communicated to STAG members via newsletters, direct mail, on the web and at STAG's own Buying show. There are mutual benefits from working closely together with STAG, assisting us to actively promote the show and we very much look forward to welcoming Ward and his team to OTS.”

To find out the latest news from OTS visit www.outdoortradeshow.com

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STAG Nov '07 buying show fully booked

16th July 2007

Merrell, Timberland,Asics and Puma are amongst 70+ suppliers who have booked space at the sold out STAG Buying Show, the UK'S largest sports trade show.
In excess of 200 independent STAG retail businesses are already booked in to attend with 5 months to go.
The show is held over 2 days, 18 + 19 Nov, all STAG retailers are given a spreadsheet with all of the deals and offers clearly detailed by exhibitor. This makes the buying process and planning much simpler for all concerned.

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STAG ANNOUNCE SECOND BUYING SHOW !

14th july 2007

Following the unrivalled success of the STAG Buying Show which is the focus of the sports trade
each November, the Group has just announced the addition of a new Summer buying show for July 2008.

The show has been introduced at the request of a number of leading suppliers who have been
looking for the right platform to showcase their spring/summer ranges. STAG’s track record in organizing the highly successful autumn/winter buying show each year has made the Buying Group the perfect resource for producing a dynamic summer trade show.

The STAG Summer Show, will be highlighting 2009 ranges and will take place on the 13th and 14th July 2008 at the brand new Cotswold Water Park Four Pillars Hotel.

Further details of the new summer STAG Buying Show 2008 to be released shortly.

STOP PRESS: Exhibition space for the November 2007 STAG Buying Show has sold out completely.

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New Supplier Update-Lowa

13th July 2007

The STAG Outdoor Buying Group is delighted to add Lowa to its existing portfolio of specialist outdoor suppliers. Lowa has a reputation for quality and innovation at the very top of the premium boot market and will be very well received by our outdoor members.
Ward Robertson, Managing Director

Contact details: Matt Woodruffe Tel: 0870 8700 150
e-mail: matt.woodruffe@tkcsales.co.uk

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